PROCESSOVERPIXELS

The Work Between the Work

  • The Emotional Labor of Design

    Ask a stranger what a graphic designer does, and they’ll mention logos, colors or “making things look pretty.” Ask a designer, and they’ll tell you about the physical knot in their stomach right before…

    The Emotional Labor of Design

  • When AI Makes Everything, What Makes You Valuable?

    The panic is loud. Every new AI feature triggers the same headline: Design is dead. Execution is becoming instant. You can generate logos, layouts, campaigns and illustrations in minutes. Creating options is cheap… but…

    When AI Makes Everything, What Makes You Valuable?

  • Your Brand Has a Voice. The Problem Is… It Might Be Boring

    Most brands don’t have a design problem. They have a voice problem. They look polished; a balanced logo, tight color palette and clean layout. But when they speak? It sounds like a terms-and-conditions page……

    Your Brand Has a Voice. The Problem Is… It Might Be Boring

  • Writing Without A Scorecard

    Somewhere along the way, writing picked up a scorecard. Word counts became flexes. Posting schedules sprints. Engagement metrics act like referees… you keep up or fall behind. Writing starts to feel less like thinking…

    Writing Without A Scorecard

  • Writing for Yourself, Editing for Everyone Else

    Writing is a quiet tug-of-war. One impulse wants to get ideas out honestly. The other questions if it makes sense to someone else. William Zinsser puts this struggle into words through On Writing Well.…

    Writing for Yourself, Editing for Everyone Else

  • Less Decoration, More Intention

    Josh Grab is a visual designer and photographer that believes design should function, not just look pretty. He currently works at Brown University, maintaining brand integrity, creating engaging visual identities and communication solutions for…

    Less Decoration, More Intention